Home Seasons Founding Day
Season · 22 February 2027

Founding Day 2027: have your videos ready by 15 February.

Founding Day is on 22 February, during Ramadan this year. Send the brief in early January, approve by mid-February, and keep its message separate from your Ramadan campaign.

4.8 · 1,000+ reviewsAverage first reply 4 hoursMoney waits in the pool until you approve
Today, 21 October 2026
18weeks until Founding Day
TodayFounding Day
Best time for the briefLatest for the briefAd test
Founding Day22 February 2027
Ramadan starts~8 February 2027
Videos ready15 February 2027
Best time for the brief1–12 January 2027
Latest for the brief25 January 2027

Founding Day is fixed on 22 February. Ramadan's start can shift by a day with the moon sighting.

Founding Day gift
Reem 450 SAR · 3 days
Countdown plan

Plan backwards from Founding Day.

Durations come from real orders on the platform. The gaps are a buffer for shipping, changes and the busy season.

StageTestFounding Day
Stage
JanuaryFebruary
1Write the brief, publish the campaignYour first campaign goes through a team review, with a 12-hour target.
1–12 Jan
2Invites, "I'm in", selectionInvites go out in waves; during selection you get reminders 24 and 6 hours before the end.
6–19 Jan
3Shipping, "Product arrived"Delivery time starts when the product reaches the creator.
15–29 Jan
4Filming and deliveryFrom order to delivery: average 5 days, p75 8 days.
25 Jan – 6 Feb
5Changes and approvalNo cap on changes; when you approve, the money goes to the creator.
3–12 Feb
6Ad testTry the hooks and Spark Ads codes.
15–21 Feb
7Founding DayFounding Day falls inside Ramadan this year, so plan the two messages separately.
Ramadan · ~8 Feb22 Feb · Founding Day
12hourstarget for the team review of your first campaign
3daysaverage delivery time the creator sets
5daysaverage from order to deliveryp75 8 days · 200+ orders
Running late?A campaign published by 25 January still makes the 15 February target; the creators you pick in a campaign film at the same time.
What to film?

Four topics for Founding Day, with hundreds of creators in each.

For each topic: the category's creator count, average price and first reply time.

Fashion
Heritage look
2,000+creators
Average 350 SAR · first reply 3 h
Idea

An outfit inspired by tradition, styled for today, piece by piece.

How to order

Product showcase template + Extra actor service

Fashion creators
Food & drink
Saudi coffee and dates
2,900+creators
Average 300 SAR · first reply 4 h
Idea

Your product at a Saudi coffee gathering, poured and served.

How to order

Product showcase template; for cafés, the Venue visit template

Food & drink creators
Gifts & occasions
Founding Day gift
2,500+creators
Average 300 SAR · first reply 3 h
Idea

A gift box opened on camera, with the story behind it.

How to order

Unboxing template

Gifts & occasions creators
Home & garden
Majlis corner
1,200+creators
Average 300 SAR · first reply 4 h
Idea

One corner of the majlis styled with your product.

How to order

Product showcase template + Extra voiceover service

Home & garden creators
Ramadan starts around 8 February, two weeks before Founding Day.

The message and the date are different; run a separate campaign for Ramadan. The best time for a Ramadan brief is 1–15 December.

Ramadan plan

Creator counts come from the interests creators picked; a creator can be in more than one category. Bars are relative to the largest category (Beauty). Source: PushBrands platform data, 19 October 2026.

Creators

Look at creators in the Founding Day categories now.

All creators
Fashion
Abeer
Riyadh · Female
FashionInstagram
64K followers4.8 (31)
500 SAR
Delivers in 3 days
Home
Ghaida
Makkah · Female
HomeTikTok
26K followers4.9 (14)
300 SAR
Delivers in 3 days
Fragrance
Reem
Jeddah · Female
TikTokOn camera
112K followers5.0 (26)
450 SAR
Delivers in 3 days
E-commerce
Omar
Riyadh · Male
SnapchatSpark Ads
9K followers4.7 (9)
200 SAR
Delivers in 3 days
Add to favorites: we'll let you know when the creator goes on sale. 5,000+ creators · 300+ on sale right now
Season risk

Don't message one by one; open a campaign.

Write your terms once; matching creators get invited, say "I'm in" and you choose.

  • Invites in waves. Creators who match your terms and budget range get invited, say "I'm in" and pick their net price within the range.
  • Selection time. You get reminders 24 and 6 hours before it ends; you can extend it once by 24 hours. If time runs out, it fills with the recommended creators.
  • A backup if someone steps back. If a creator steps back before the product ships, the offer goes to a backup candidate: 12 hours, up to 3 offers. The money stays in the pool.
  • No invites at night. Invites and reminders aren't sent between 23:00 and 09:00 Riyadh time; a campaign you publish at night sends its invites in the morning.
Sample brief

The Founding Day gift brief is ready: copy it, add your product.

You write the product, the message and the hook ideas; the template fills in the rest. Audience and budget come in steps two and three.

If you write a phone number or email in the brief, the campaign goes to team review. Put the product page link in its own field.
From real orders

This is how brands described delivery.

4.8
1,000+ reviews900+ are 5 stars
Only from completed orders

شكرا، ابدعت وما قصرت وحققت المطلوب، وكان التعامل سلس وسهل وواضح ومنجز

“Thank you; brilliant work that delivered what we needed. Working together was smooth, easy, clear and got things done.”

Verified order on the platform5/5

اداء احترافي وجميل

“Professional, beautiful work.”

Verified order on the platform5/5

ما شاء الله شغل مرتب

“Really tidy work.”

Verified order on the platform5/5
FAQ

Questions about the Founding Day plan

Can't find your answer? Message the team on WhatsApp or read the step-by-step guides in the Help center.

Should Founding Day and Ramadan be one campaign?

No. The message and the date are different. Open a separate campaign for each; each has its own brief, audience and pool.

Do creators raise prices around Founding Day?

The creator sets the price and can change it. In a campaign you set the range; creators whose normal price is outside it aren't invited. The price of the creator you pick is fixed in the order.

Can the video use the official Founding Day logo or symbols?

Follow the official Founding Day identity guidelines, and write in the brief what can and can't appear in the video. The creator films what the brief says.

What if a creator steps back at the last minute?

A creator can step back before the product ships. The money stays in the pool and the offer goes to a backup candidate: 12 hours, up to 3 offers.

What happens to my money if I cancel the campaign?

If work hasn't started, the creator gets 10% of the order and the rest returns to your wallet; once production starts, the order is paid in full. Money for spots you don't fill returns to your wallet.

When should I ship the product?

As soon as you pick the creator and their address opens in the order. Delivery time starts when the product arrives; for the 15 February target, ship by the end of January.

18 weeks until Founding Day. Save the draft today, publish in early January.

The account is free. No subscription; the money waits in the pool and goes to the creator when you approve.