Home Video types Unboxing
Video type · Unboxing

Pick a Saudi creator for your unboxing video. The seal opens on camera.

You ship the product; the creator opens the sealed box on camera and films their first reaction. The price is on the profile: from 150 SAR, average 300 SAR.

4.81,000+ reviews
3 dayscreator delivery, average
In the poolmoney until you approve
1 · Sealed box
Omar 200 SAR · 3 days
2 · First reaction20% off
Layan 300 SAR · 2 days
3 · In use
Abdulrahman 400 SAR · 4 days
Is your product a fit?

It works for products you can hold that come in a box.

If you can ship the product to the creator, an unboxing can be filmed. Categories that fit unboxing, with creator counts and average video price:

Creator counts come from the interests creators picked; a creator can be in more than one category. Source: PushBrands platform data, 19 October 2026.

Shot list

A good unboxing is told in 5 shots.

You can put this list into your brief as is. Timings are a suggestion for a 30-second vertical video, not a rule.

10–3 s
Hook

The box is closed and on camera; the seal or tape is visible. The first line opens with a question or a result.

Note to the creator

Say something before you open it.

23–8 s
Seal opens

The tape, ribbon or seal opens in one shot. No cuts; the reaction is real.

Note to the creator

Don't stop the camera while opening.

38–15 s
Product in hand

The product in close-up; the label and packaging are readable. What comes out of the box is shown one by one.

Note to the creator

Say the product name clearly.

415–25 s
In use

At least one item is tried: applied, worn or opened. The first impression is said out loud.

Note to the creator

Really try something.

5Last 3 s
Ending

Their favorite item and where to buy it. A discount code if there is one.

Note to the creator

Read the closing line from the brief.

The Unboxing template brings the brief text ready; you can add these 5 shots under it.See the template
Unboxing template

Write the seal into the brief; don't leave it to the creator.

The template fills in the briefLocked parts stay as the template says
  • Sealed on arrival. If you pick "Yes, unopened", footage with a box opened beforehand is not accepted.
  • Write what must be visible. Ribbon, card, order of items: the creator sees the list in the brief.
  • The address opens in the order. The creator confirms their address and you ship.
  • The template text is ready. If you switch templates, what you wrote stays; only the purple section changes.
Shipping and delivery

Delivery time starts the day the box reaches the creator.

Days in transit don't count against the creator's time. You get a notification when the creator says "Product arrived".

1
The creator confirms their address

When you pick the creator or accept the offer, the address opens in the order. The courier phone is part of the address.

2
You ship it

You add the tracking details to the order; the creator follows the parcel.

3
The creator says "Product arrived"

You get a notification. If needed, the delivery date moves forward on its own.

4
Filming and delivery

The creator uploads the video; you ask for changes or approve. When you approve, the money goes to the creator.

3 daysaverage delivery time the creator sets
5 daysaverage from order to delivery200+ orders · shipping included
Services you can add

Most extra services are included in the creator's price.

You pick services on the creator's profile or in the offer. "Included" ones don't change the total.

Purple bar: how many of the creators who offer it include it in the price

Services on creators' profiles · PushBrands platform data, 19 October 2026

How does Spark Ads work? TikTok page
ServiceWhat it does in an unboxingCreators who offer itIncluded in the price
Extra hook
second opening
A second first 3 seconds for the same unboxing; test two openings in your ads.1,200+
900+
Extra voiceoverA voice explaining the product while the box opens.1,300+
800+
Appearing on cameraThe reaction shows on a face; it builds trust.500+
400+
Fast deliveryDelivered sooner once the box arrives.1,400+
900+
Spark Ads authorization codeThe video runs as an ad from the creator's account.650+
450+
TikTok postThe video is also posted on the creator's own TikTok account.4,500+
3,300+
Extra actorThe gift moment: one person gives, the other opens.600+
350+
Price

Unboxing starts at 150 SAR.

There's no separate rate for this video type; the creator's video price applies. The creator sets the price and you see it on the profile.

Base video price of 5,000+ creators. Lowest 100, highest 7,000 SAR; new prices can't go below 150 SAR.

How are prices set?
Basket A
One creator, 2 videos
Layan
Skincare · delivers in 2 days
TikTok video × 2600 SAR
750 20%
Extra hookIncluded
Total600SAR

This is the single total you pay on the platform.

Basket B
The same box to 5 creators
Through a campaign, a separate order for each creator
Per creator200–400 SAR
Creators × videos5 × 1
Set aside in the pool
5 × 400
2,000SAR

If the creators you pick charge less, the rest returns to your wallet.

Shipping is on you. You send the box with your own courier; the shipping fee is outside the platform total.

No subscription; you only pay for the videos you order.

Creators

Pick the creator who'll open your box.

All creators
Fragrance
Reem
Jeddah · Female
TikTokOn camera
112K followers5.0 (26)
450 SAR
Delivers in 3 days
Fashion
Abeer
Riyadh · Female
FashionInstagram
64K followers4.8 (31)
500 SAR
Delivers in 3 days
Home
Ghaida
Makkah · Female
HomeTikTok
26K followers4.9 (14)
300 SAR
Delivers in 3 days
Beauty
Hawazin
Riyadh · Female
TikTokSnapchatVoiceover
48K followers4.9 (38)
350 SAR
Delivers in 3 days

There are 5,000+ creators; 60 have a public profile live. The rest show in the dashboard with a free account.

Open a free account
From real orders

What did brands who finished an order say?

4.8
1,000+ reviews900+ are 5 stars

متعاونة ولنا تعامل ثاني ان شاء الله، يعطيكي العافية

“Helpful, and we'll work together again. Thank you.”

Verified order on the platform5/5

جودة المحتوى عالية جداً

“Very high content quality.”

Verified order on the platform5/5

أفضل صانعة محتوى، انصحكم فيها

“The best creator; I recommend her.”

Verified order on the platform5/5

A review can only be left from a completed order.

FAQ

Unboxing: common questions

Can't find your answer? Message the team on WhatsApp or read the step-by-step guides in the Help center.

What if the creator opens the box beforehand?

If you picked "Yes, unopened" in the brief, footage with a box opened beforehand is not accepted. You don't approve the video and ask for changes; if you can't agree, the team steps in. The money waits in the pool until you approve.

When does the delivery time start?

The day the box reaches the creator. When the creator says "Product arrived", you get a notification and the delivery date moves forward if needed. The average delivery time creators set is 3 days; across the platform, the average from order to delivery is 5 days including shipping.

How do I send the same box to several creators?

Open a campaign with the Unboxing template and set the number of creators. Invites go to matching creators in waves; you pick from those who say I'm in, and each gets a separate order with their address. The money for all of them waits in the pool.

How many times can I ask for changes?

There's no cap. The creator uploads a new version, and the money stays in the pool until you approve. If you can't agree, the PushBrands team steps in.

Who pays for shipping, and does the product come back?

You pay for shipping with your own courier; the fee is outside the platform total. There's no return step in the platform, so if you need the product back, write it in the brief and agree in chat before you pick.

Send your box. The money waits in the pool until you approve the video.

The account is free. No subscription; you only pay for the videos you order.